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Pringles partners with Movember to get men talking about mental wellbeing

Clean art has ‘POP’ped up today across the streets of Dublin, to mark the start of Movember and get men opening up to one another about mental wellbeing. Pringles is partnering with Movember for a...

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Pringles and Movember ask people to pop, share, chat to support men’s mental...

Pringles has announced it is supporting leading men’s health charity Movember for the first time in Ireland. The brand is encouraging shoppers to start a conversation over a can of Pringles by offering...

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Gala Retail launches first Christmas ad

Gala Retail has made its first foray into the highly competitive Christmas ad arena with the launch of its first ever Christmas advertisement, depicting “a heart-warming glimpse of a family’s...

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Kellie Harrington becomes an Official Brand Ambassador for Spar

Spar has signed a new three-year partnership with Olympic Gold medallist boxer Kellie Harrington, which will see the retailer support Harrington every step of the way on her journey to the 2024 Paris...

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Bewley’s launches Festive Beverage Kit

Bewley’s has launched a brand-new seasonal beverage range for its operators, helping them to make Christmas memorable for customers. This year’s speciality Festive Beverage Kit includes a range of...

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SuperValu’s Deermuid the Deer encourages the nation to ‘Share the Magic’ this...

SuperValu has today released its 2021 Christmas advertisement, ‘Share the Magic’. The advert featuring Deermuid the Deer and 9-year-old Aoife is sure to warm hearts across the country this festive...

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Heaven-Santa!

Demonstrating the immense importance of the Christmas season to the FMCG sector, Kantar figures showed that take-home grocery sales in Ireland rose by 17.0% in the 12 weeks to 27 December 2020. In...

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A toast to Christmas!

Tis the season to be jolly, when your customers will of course be keen to catch up with friends and family, and as such, a well-stocked drinks cabinet – or on-trend drinks cart – will be a seasonal...

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Kellie Harrington launches the Spar Christmas Community Fund

Olympic boxing champion Kellie Harrington launched the Spar Christmas Community Fund campaign at her local SPAR store on Portland Row, Dublin 1. Locally referred to as Spar Five Lamps, the recently...

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Gino’s Gelato opens new store in Dundrum Shopping Centre

Irish gelato chain Gino’s Gelato has opened the doors of its 28th store. The new store, which is its second in Dundrum Town Centre, is located beside Tesco on the third floor. Gino’s has something for...

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Londis shortlisted at the European Sponsorship Association Awards 2022

Londis, has been shortlisted in the prestigious 2022 European Sponsorship Association Awards for the brand’s sponsorship of Season 8 of popular RTE programme, Ireland’s Fittest Family.   Shortlisted...

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A hug in a bowl

At this time of year, when the dark evenings are drawing in and there’s a distinct nip in the air, soup is a natural choice for many consumers due to its inherent restorative, comforting nature and...

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Bookings now open for the ShelfLife 2022 Sourcebook Diary & Buyers Guide

ShelfLife is taking bookings for the 2022 Sourcebook Diary & Buyers Guide now. The comprehensive reference guide for Ireland’s retailers and buyers across Ireland is an invaluable tool for all...

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In the mix

The combination of traditional methods with modern thinking has led to significant growth in the home baking market. While we all enjoyed getting back to basics during lockdown and enthusiastically...

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Kerrygold expands range with two new products

As the leading butter brand on the Irish market, Kerrygold has ambitions to grow the BSM category in Ireland. 2021 saw the launch of two new products on supermarket shelves marking a significant...

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Spectators cheer on Team Ireland at Spar European Cross Country Championships

The Spar European Cross Country Championships took place 12 December 2021 at the Sport Ireland Campus in Fingal-Dublin, welcoming over 8,000 spectators to the purpose built course. The 2021 edition of...

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EuroSpar supermarkets support St Vincent de Paul this Christmas

EuroSpar supermarkets will support the St Vincent de Paul (SVP) Empty Plate Appeal this year, which will help reduce the chances of a child going hungry this festive season. All in-store donations will...

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McDonnells supports Alone’s Christmas campaign: ‘Alone at Christmas’

McDonnells is delighted to be working with Alone again this year and involved in supporting the charity’s ‘Alone at Christmas’ campaign. Alone at Christmas offers the public first-hand advice as to how...

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Coca-Cola launches Christmas-themed OOH Special Chimney Build

Media planning and buying agency, MediaCom Ireland has teamed up with Poster Plan, the specialists in innovative Out of Home (OOH) communications for brands to launch Coca-Cola’s unique OOH Christmas...

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Coca-Cola partners with FoodCloud, Fareshare to support those in need this...

With an uncertain Christmas ahead, Coca-Cola understands the importance of human connection and supporting those in need and for that reason their Christmas campaign is focused on spreading Real Magic...

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