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Nomadic & BUMBLEance launch €5k initiative for children’s medical support

Donegal brand Nomadic and BUMBLEance want to give children across Ireland the medical transportation and support they need, and have announced a new initiative with the aim of raising €5,000 for the...

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Boots returns to Electric Picnic as Premium Beauty Partner

The countdown to Electric Picnic is officially on and Boots is thrilled to be back for this year’s festival as not only the official Premium Beauty Partner, but now Haircare as an additional category,...

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That’s the spirit!

Summer days bring palpable excitement for the new, the refreshing, and the unexpected. This is reflected in the exciting offerings launched by drinks manufacturers just in time for the sunny season...

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TLC for your brand

When it comes to the reputation of your brand, employing the right PR company can simply make or break it. Good PR representation will elevate your brand, add value to it and maybe most importantly,...

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Four key reasons why every business should be working with a PR agency

Lynn Hunter,  founder, Hunter Media Group offers her four key reasons why every business should be working with a PR agency What are the primary reasons companies should consider engaging a PR agency?...

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‘People don’t just buy brands, they buy into them’

Julie Blakeney, founder of Jailbird Communications talks about the importance of engaging a PR agency Why engage a PR agency? People don’t just buy brands, they buy into them. We believe PR can help...

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Summer sizzle! 

While the Irish summer remains unpredictable, one certainty is that once the sun emerges, barbecues across the nation will ignite. As summer approaches, consumers are gearing up to restock their...

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Tayto celebrates 70 years of the original Irish crisp

This year, Tayto is celebrating 70 years of the original Irish crisp. Tayto highlighted that it is ‘pulling out all the stops to mark this exciting milestone’, with an interactive roadshow,...

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O’Donnells releases new Fire Roasted Buffalo Wings crisps

O’Donnells have announced the launch of their brand new flavour, Fire Roasted Buffalo Wings. Hitting the shelves just in-time for summer, O’Donnells new flavour is the snack of choice for those...

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‘Roll with the punches and setbacks but enjoy it all,’ says Paddy Small

Insomnia Coffee ambassador and Dublin footballer, Paddy Small talks to Donna Ahern about his GAA career and his role as Insomnia’s brand ambassador  How did you first get involved with Gaelic football?...

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Lorraine Keane leads Vision Ireland’s ‘Dip at Dawn’ fundraiser

Dublin, Irish TV presenter Lorraine Keane, Irish actress Victoria Smurfit, international footballer Michael Owen, and Irish adventurer Pat Falvey are just some of the names that will be supporting Dip...

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Refresh with Califia Farms Cold Brew Coffee

Whether you’re a seasonal ice coffee fan or an all-year-round devotee, Califia Farms Cold Brew Coffee makes getting your iced coffee fix easy and delicious –  ready to pour straight from the fridge,...

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Aldi Ireland secures €125m contract with Dawn Meats

Aldi Ireland has announced a new €125 million contract with supplier Dawn Meats. This is a significant contract, worth €25 million annually within the next five years. Following this contract, Dawn...

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Centra reports a 150% surge in iced coffee sales

Ireland’s iced coffee era has arrived with sales of the beverage up 150% at Centra compared to last year. The trend is being driven by millennial and Gen Z consumers who are seeking a refreshing...

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Tayto launches limited edition new flavour

Tayto has introduced the brand new, limited edition that celebrates the Tayto crisps and snacks range, Tayto Mighty Munch flavoured crisps. This limited edition crisp combines the unmistakable hot and...

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Aldi celebrates 25 years of success in Ireland

In 1999, Aldi opened its first stores in Ireland. Now, 25 years and 161 stores later, Aldi is celebrating a quarter of a century in business in Ireland.  To mark the occasion, here are 25 facts to...

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Innovations drive brand growth and win back space in shoppers’ baskets

In a landscape marked by fluctuating economic conditions and shifting consumer priorities, the resilience and efforts of certain brands have shone through, driving their growth and securing their place...

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Ireland’s top 10 favourite brands: 100 Master Brands at Home

The recently released 2024 Ireland Brand Footprint report by Kantar sheds light on the brands that have not only endured but thrived in challenging times. Here’s the top 10 brands that have secured...

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Ireland’s favourite 11-40 brands: 100 Master Brands at Home

The recently released 2024 Ireland Brand Footprint report by Kantar sheds light on the brands that have not only endured but thrived in challenging times. Here’s the top 11-40 brands that have secured...

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Ireland’s favourite 41-70 brands: 100 Master Brands at Home

The recently released 2024 Ireland Brand Footprint report by Kantar sheds light on the brands that have not only endured but thrived in challenging times. Here’s the top 41-70 brands that have secured...

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